Our Campaign Blog

Launching the Something’s Gotta Give campaign isn’t like anything the Looking Glass Foundation has ever done before. It’s a totally new experience for us, and one we’re excited about. Not only because it gives voice to so many of the people we care about most — those who know the devastation of eating disorders — but because we believe it’s time for this campaign.  It’s time our voices were heard.  It’s time we joined together to make real change happen.  Not over years and decades, but now.

There’s going to be a whole lot of learning going on at our end.  About the things we can do differently to better serve those who are at risk or suffering.  About the role we can play in altering the context and culture within which we and others work to fight this disease. About the intelligence, compassion, and resolve of humanity to overcome the complexities of the challenging issues we face.

So we’re going to be blogging here, not about the answers to the campaign question — which we’ll be addressing through our own submissions and social media conversations — but about the process of running this campaign, the ah ha’s along the way.

If We Don’t Make Change Happen, Who Will?

With Something’s Gotta Give, we’re trying to do more than raise awareness about the realities of eating disorders; we’re seeking to change up the way we – as individuals, as institutions, as a society – actually go about beating this disease.

If our approach to battling eating disorders thus far were enough, we would have wrestled the disease down by now. Its current trajectory wouldn’t be as scary as it is: quietly escalating, indiscriminant, deadly.

The SGG campaign calls on all of us to organize ourselves differently, urgently, around deliberate strategies to catch up with the pace of this disease. Slow it down. Beat it.

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Something’s Gotta Give

For decades, people with eating disorders have been living (and dying) in shame and misery all around us – but we don’t seem to be any closer to beating this disease.

It’s been 33 years since Karen Carpenter’s death from anorexia put eating disorders on the radar screen of a generation. Back in 1983, many of us believed we’d have put this disease behind us by now. But here we are. We’re not only still talking about it, still struggling to prevent and treat it, we’re actually falling behind.

It’s estimated that as many as one million Canadians are suffering from anorexia, bulimia, binge eating, and other eating disorders. More and more, men as well as women are affected – regardless of age, race, or faith. Youth are especially at risk. Even young children are slipping onto the path of this devastating disease.

This is simply not okay. In our view, it’s time for us all to ramp up the effort – in tangible ways, on multiple fronts…

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